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Rick Barrera

Branding & Selling Expert

Speaker's Fee Range : $17,500
Travels From :   CA

  Topics

Attitude Branding Change Creativity Customer Service Decision Making Empowerment Innovation Insurance Inspiration Leadership Management Marketing Motivation Peak Performance Sales Success Best-Selling Author Future Trends Technology / IT

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  Books

  Rick Barrera Profile

Rick Barrera is the Vice President of Strategy for AutoCrib, a marketing and branding consultant, and best-selling author. He is known throughout the Fortune 500 for his extraordinary speaking ability and his unique approach to brand building. His research on the strategies used by breakthrough brands like Apple, Starbucks, Lexus, Google and ZipCar will change your thinking about marketing forever. Rick has helped hundreds of companies re-design and align their customers facing systems and processes.

It`s an old cliché that smart companies UNDER promise and over deliver, but in today`s crowded market place, it is a one way ticket to obscurity. In his most recent book, Overpromise and Overdeliver: How to Design and Deliver Extraordinary Customer Experiences, Rick illustrates how an increasing number of cutting-edge companies are building breakthrough brands in record time. The book offers powerful and easy-to-apply lessons, not only for senior managers, but also for individuals at any level -- for anyone who wants to create extraordinary customer experiences. Drawing on more than 25 years of hands-on experience, this book sheds new light on how brands are really built and offers practical advice you can use to immediately differentiate your products, services, and company.

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  Rick Barrera Talk Titles


  Topics

Attitude Branding Change Creativity Customer Service Decision Making Empowerment Innovation Insurance Inspiration Leadership Management Marketing Motivation Peak Performance Sales Success Best-Selling Author Future Trends Technology / IT

More topics

  Books

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