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(And How to Fix Them)
Terri wrote The 7 Marketing Mistakes) for people who want their marketing to stand out, get better results and sell more products or services. It's short. On purpose. It's one of those books...
Terri Langhans is the former CEO of a $30 million national ad agency and marketing firm that she started from scratch and then grew large enough (and profitable enough) to sell to a Fortune 100 Company. More on that later... that was then, and this is now.
Now Terri is a CSP (Certified Speaking Professional) and author of the book, The 7 Marketing Mistakes Every Business Makes (And How to Fix Them). She is also COE (Chief of Everything) at Blah, Blah, Blah, her speaking and marketing firm. Why that name? One, because it's more memorable and easier to pronounce than Langhans (rhymes with Bang Pans). Secondly, because it's the business problem Terri solves. Namely, that when it comes to business development and marketing, most businesses look and sound alike. "Hey look at me, look what I've got. Isn't it great? Aren't I wonderful? Wanna buy some? Wanna hire me? Do ya? Huh? Huh?" Day in and day out. Blah, blah, blah.
Blah, Blah Blah:
(And How to Fix Them) Terri wrote The 7 Marketing Mistakes) for people who want their marketing to stand out, get better results and sell more products or services. It's short. On purpose. It's one of those books you can read in one sitt...
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