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What Apple, Amazon, and Netflix Understand About Their Customers (That Your Company Probably Doesn`t)
In Evangelist Marketing, Alex Goldfayn argues that technology companies succeed in spite of their marketing, not becau...
Alex L Goldfayn is a market strategist, consultant, coach and speaker for product and service companies that are looking for dramatic growth and increased revenues, Alex Goldfayn`s clients include Fortune 500 firms like Amazon and Sprint -- as well as publicly traded companies like Logitech, TiVo, Virgin Mobile and Yelp. He also works with some of the finest mid-market companies and startups: Solar Universe, the fine consumer green energy firm; KAVAJ, maker of luxury iPad cases; and BodyMedia, an FDA class device that literally helps customers dramatically improve their health.
He partners with clients who are typically in the CEO, President, COO, GM, or CMO role, helping them with all aspects of bringing their products or services to market:
Language is Everything:
What Apple, Amazon, and Netflix Understand About Their Customers (That Your Company Probably Doesn`t) In Evangelist Marketing, Alex Goldfayn argues that technology companies succeed in spite of their marketing, not because of it. He says that if...
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