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David Meerman Scott

International Bestselling Author, Business Growth Strategist, Entrepreneur, and VC Strategic Partner

Speaker's Fee Range : $22,000
Travels From :   MA

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Social Media Marketing Public Relations Leadership Strategic Planning Sales Communication Entrepreneur Best-Selling Author Executive Coachin... CEMA

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  David Meerman Scott Profile

If the changes thrust upon us by the coronavirus did anything, they affirmed how much we value human connection in our daily lives. David Meerman Scott, who helps companies and organizations define strategies to grow business, has been researching this idea of human connection for some time. He spotted the online content revolution in its infancy and wrote five books about it including The New Rules of Marketing & PR, the definitive book on the topic, translated into 29 languages. Now, David's identified a seismic shift underway. Overwhelmed by nonstop superficial online communication, people are hungry for true human connection. Smart companies and organizations are winning by applying the elements of fandom – it's not just for celebrities anymore…it's rocket fuel to grow business.

David's eleventh and latest book, Fanocracy, written with his millennial daughter Reiko, reveals the science behind fandom – the power of making business personal. He establishes how and why people become passionate about the things they love and how any company can create a fanocracy to harness the most energetic customer force in the world: die-hard fans. Companies and organizations of all sorts are doing it, including those from the most unlikely industries. David's high-energy presentations highlight strategies and success stories of business fandom using bold images and video to energize and inspire audiences.

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  David Meerman Scott Talk Titles


  Topics

Social Media Marketing Public Relations Leadership Strategic Planning Sales Communication Entrepreneur Best-Selling Author Executive Coachin... CEMA

More topics

  Books

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