|
 |
| Tony Alessandra |
Keynote Fee: $17,500* *Fee Note Travels From: NV |
Tony Alessandra Biography
Dr. Tony Alessandra has a street-wise, college-smart perspective on business, having been raised in the housing projects of NYC to eventually realizing success as a graduate professor of marketing, entrepreneur, business author, and hall-of-fame keynote speaker. He earned a BBA from the Univ. of Notre Dame, an MBA from the Univ. of Connecticut and his PhD in marketing from Georgia State University.
In addition to being president of Assessment Business Center, a company that offers online 360 assessments, Tony is also a founding partner in The Cyrano Group and Platinum Rule Group--companies which have successfully combined cutting-edge technology and proven psychology to give salespeople the ability to build and maintain positive relationships with hundreds of clients and prospects.
Dr. Alessandra is a prolific author with 18 books translated into 49 foreign language editions, including the newly revised, best selling The NEW Art of Managing People (Free Press/Simon & Schuster, 2008); Charisma (Warner Books, 1998); The Platinum Rule (Warner Books, 1996); Collaborative Selling (John Wiley & Sons, 1993); and Communicating at Work (Fireside/Simon & Schuster, 1993). He is featured in over 50 audio/video programs and films, including Relationship Strategies (American Media); The Dynamics of Effective Listening (Nightingale-Conant); and Non-Manipulative Selling (Walt Disney). He is also the originator of the internationally-recognized behavioral style assessment tool - The Platinum Rule.
Recognized by Meetings & Conventions Magazine as "one of America's most electrifying speakers," Dr. Alessandra was inducted into the Speakers Hall of Fame in 1985 and is a member of the Speakers Roundtable, a group of 20 of the world's top professional speakers. Tony's polished style, powerful message, and proven ability as a consummate business strategist consistently earn rave reviews and loyal clients.
Publications
CHARISMA
In the field of leadership, Tony Alessandra is one of the most respected motivators today, the co-author of the acclaimed business book, The Platinum Rule,, and a speaker sought after by America's leading corporations. Now Tony Alessandra explores the most crucial element in gaining success in every phase of your life. It's the powerful, mysterious, unstoppable force called...CHARISMA.
Tony has also authored the following books:
Communicating at Work
The Sales Professional's Idea-a -Day Guide
The Sales Manager's Idea-a -Day Guide
Collaborative Selling
People Smart
Titles
The Platinum RuleTM: Relationship Strategies for Connecting with Anyone
Personality differences: they're what make life so rich and fascinating and often so frustrating, too. Most of us never figure people out. We just ricochet through life, getting along with some people and dealing as little as possible with others because they're so different from us. Everyone knows the Golden Rule: "Do unto others as you would have done unto you." But this habit can turn off those who have different needs, wants, and hopes than we do. Instead, the real key to making a difference is to apply The Platinum RuleTM. "Do unto others as they would like done unto them!" Once you understand and master The Platinum RuleTM, you'll be able to build bridges to people of any style in any personal or business situation.
Collaborative Selling: How to Gain the Competitive Advantage in Selling
Selling today requires creating long-term customers rather than one-shot sales. It has evolved from a transaction mentality to building relationships; from persuading and telling to problem-solving and helping; from low-price selling to value-added selling. In this dynamic program, Tony shows audiences how to move beyond traditional selling to Collaborative Selling by practicing the key skills that turn the customer's perception of the salesperson from a peddler to a solution consultant.
Customer Loyalty: How to Get and Keep Customers... For Life
Turn your customers into business apostles who "preach the gospel" according to your company. Tony focuses on how everyone in your organization can become more customer-driven and less operations-driven; how to turn moments of misery into moments of magic for your customers; and how to create customer intimacy, customer retention, and customer satisfaction which leads to customer loyalty.
Clients
Aetna Life & Casualty Allied Van Lines American Institute of CPAs American Bankers Association American Gas Association American Hotel & Motel Association American Resort & Development Association American Society of Association Executives American Society of Travel Agents Apple Computer, Inc. ARAMARK ARCO Arthur Andersen & Co. ASCAP AT&T Audi Bank of America Baxter HealthCare Bell Atlantic Better Homes & Gardens R.E. Blue Cross/Blue Shield Bristol Meyers-Squibb Buick Carnation Co. Century 21 Chase Manhattan Leasing Chemical Bank Chevron Chemical Co. Chrysler Chubb & Son Ciba-Geigy CIO Magazine Coca-Cola Company Credit Union National Association Dean Witter Digital Equipment Corp. Doubletree Hotel Corp. Eastman Kodak Edison Electric Institute EDS Corp. Equitable Life Ethel M. Chocolates Fiber Optic Technologies First Interstate Bank Florida Power FTD Fujitsu America, Inc. General Electric Co General Mills, Inc. GM of Canada GTE Hardees Harper & Row Hewlett Packard Honda Motor Co. Hyatt Hotels IBM In Home Health, Inc. Independent Insurance Agents of America Inland Steel International Dairy Queen International Franchise Association Keebler Company Kentucky Fried Chicken Kimberly Clark Corporation Kraft, Inc. Levi Strauss / Dockers LIMRA Loews Hotels Longs Drug Stores Lucky Stores Management Recruiters International Marriott Hotels Mcgraw Hill, Inc. - CIG MCI Meeting Planners International Mellon Bank Memorex Metropolitan Life Million Dollar Round Table Minolta Mobil Mutual of New York Mutual of Omaha National Postal Forum National Society of Sales Training Executives National Restaurant Association National Tour Association NationsBank New York Life Insurance New York Times Nielsen Marketing Research Northwestem Mutual Life Octel Communications Ortho Pharmaceutical Pacific Power & Light Parke-Davis Paine Webber Personnel Pool of America Pontiac Professional Convention Management Association Prudential Public Storage, Inc. Radio Advertising Bureau Realty World Redken Reuters Information Services Safeco Royal Crown Cola Shearson Lehman Brothers Siemens Company Society of Incentive Travel Executives Southland / 7-Eleven Spalding Sporting Goods State Farm Super Value Stores The Chase Manhattan Bank The Travelers Tony Roma Corp. Toshiba America, Inc. Trammell Crow Company Tupperware TV Bureau of Advertising United Airlines USA Today USPA & IRA Western Union Wherehouse Entertainment Whirlpool Young Presidents Organization Zenith
Testimonials
"Tony gave our people some tangible concepts that they could use immediately after our meeting. Tony certainly pumped our team up!" IBM Corporation ------------------------------------------------------------------------ "Total professional, very skilled in delivery techniques [and] has the ability to pace a long presentation, which is very rare." Lucent Technologies ------------------------------------------------------------------------ "You were wonderful! You surpassed our highest expectations. And a standing ovation-what a tribute! The audience was unanimous in its raves." 3M ------------------------------------------------------------------------ "Every meeting planner in America should consider Tony...He's one of the best!" Yes! A Positive Network ------------------------------------------------------------------------ "We needed someone to deliver on a closing motivational speech and Tony exceeded our expectations to a standing ovation." Parke-Davis ------------------------------------------------------------------------ "Tony did a very good job of reinforcing our belief that customer delight is the key to success." Eastman Kodak
AV Needs
Just as the ambiance in a restaurant enhances the enjoyment of a meal, our room set-up and A/V requests enhance Dr. Alessandra&39;s program for the ultimate benefit and enjoyment of the audience. Please discuss any changes in the Room and A-V Set-Up below with us beforehand. We are flexible. We do not want to cause you additional work, but sometimes just a little extra effort can mean a great deal to the outcome. An ineffective room set-up can sabotage the best speech. 1. Audio Visual Materials: a. Wireless (TIE CLIP) microphone b. Dr. Alessandra can either 1) bring his laptop PC (Sony VAIO TR1A), or 2) bring his slides on a thumbnail USB drive. You provide the screen and computer projection system. For front screen projection, place the screen front corner of room. For rear screen projection, screen placement is at your discretion. c.Mini-jack cable into the room sound system so that audio and video clips can play off Tony&39;s Sony PC. 2. Staging: If a podium is being used for introductions, set it back a few feet from the front of the stage, if possible, so that Dr. Alessandra can walk in front of it. 3. Lighting: Dim the screen area (unscrew ceiling bulbs above the screen), but leave full house lights on during the program. Dr. Alessandra needs to see audience faces and they need to see his facial expressions. Dr. Alessandra moves around during his speech. If the room has spotlights, aim them toward the very front center of the stage.
Podium Intro
Our guest speaker, Dr. Tony Alessandra has a street-wise, college-smart perspective on business. Academically, Dr. Alessandra earned his PhD in Marketing in 1976 from Georgia State University. As a business owner, Tony Alessandra is president of AssessmentBusinessCenter.com, a company that offers online 360o assessments; Chairman of BrainX.com, a company that created the first Online Learning Mastery SystemTM; and is the founding partner of Platinum Rule Group, a company that provides corporate training and consulting based on The Platinum Rule. As an author, he has written 17 books translated into 49 foreign language editions - and has recorded and filmed over 50 audio and video programs since 1979. As a speaker, Dr. Alessandra was inducted into the Speakers Hall of Fame in 1985 and has delivered over 2,000 keynote speeches since 1979. Please help me welcome...Dr. Tony Alessandra.