Keynote Speaker: Molly

Sports Agent, Author, & Entrepreneur

Nicknamed "the female Jerry Maguire" by CNN, Molly Fletcher spent nearly two decades recruiting the top athletes, coaches and media personalities in the game. Molly heads up her own business, MWF Enterprises, where she serves as President & CEO.

Read More

As one of the only female sports agents in the industry, Molly made a name for herself working with some of the top names in sports, including Tom Izzo, Ernie Johnson, Jr., Matt Kuchar, Doc Rivers, John Smoltz, Joe Theismann and hundreds more. She recruited and signed Major League Baseball stars, PGA and LPGA golfers, college and world championship coaches, and media personalities to her client list.

A popular keynote speaker, Molly applies lessons learned from her years of experience in the sports industry to the business world. She speaks to audiences around the country on topics related to leadership, relationship management, sales and business development, and client service. She also travels the country as a teambuilding facilitator, working with both Fortune 500 companies and collegiate and professional sports teams to build winning cultures by enhancing trust, transparency and team dynamics.

Molly is the author of two books, Your Dream Job Game Plan, a tactical guide to becoming your own career agent, and The Business of Being the Best, in which she extracts the common traits found in top performers. She is also the founder of the Betterment Institute, an online learning platform deployed by companies, that hones relationship-based sales skills.

A trailblazer throughout her career, Molly has been honored with numerous awards, including Outstanding Alumni from Michigan State University, the 2010 w2wlink Ascendancy Award for businesswomen and the 2011 POW! Womenetics Award. Numerous media outlets have featured Molly, including The Atlanta Journal-Constitution, CNN, ESPN, Sports Illustrated, The Wall Street Journal, The Washington Post and USA Today.

Molly serves on the Children's Healthcare of Atlanta Foundation board, is a National Trustee member for the Boys & Girls Clubs of America and is a member of The Young Presidents' Organization (YPO). She graduated from Michigan State University where she was a member of the women's tennis team (1989-1993), captaining the team as a senior. Molly and her husband Fred reside in Atlanta with their three daughters.

Demo Video 1

Talk Titles:

It's About Relationships:

Selling Means Finding, Keeping And Growing Your Client List
Successful business development is rooted in relationships, and those who learn how to effectively build and manage relationships rise to the top. Working in the sports agent industry, Molly quickly realized the power of being able to take raw connections and transform them into meaningful, sustainable relationships. She shares specific tactics to help you find new business, keep your existing client base and grow those relationships to penetrate more business opportunities. Learn how to actively and purposefully find, keep and grow your client list.

Unleash Your Potential:

5 Steps To Maximizing Performance
Special things happen when we fully realize our potential, but oftentimes it takes a personal or professional crisis to create transformational change. How can we create transformational change in the absence of crisis and be our best every single day? Molly shares stories from her own experiences as one of the only female sports agents in the industry as well as lessons from some of the top athletes and coaches in the game. She outlines the 5-step process to maximizing performance.

Common Purpose:

Creating Teams That Inspire, Energize And Achieve
There is an old proverb that says, "If you want to go fast, go alone. If you want to go far, go together." In today's world that celebrates individual achievement, the power of teamwork is often overlooked. Cohesive teams with a clear sense of purpose and a shared mission can have a tremendous positive impact on an organization. On the flip side, dysfunctional teams can do far more harm than good. Whether it's on the playing field or in the front office, the dynamics of teams remain the same. High-performing teams are able to harness the power of individuals and transform it into a single unit driving towards a collective vision. Molly talks about how to build the trust, transparency and accountability necessary to become a top team.

Women Winning in Business... and Beyond:

Lessons from "the Female Jerry Maguire"
Labeled the "female Jerry Maguire" by CNN, Molly was able to carve out her own success as a female sports executive in a male-dominated industry. Learn how she was able not just to survive, but thrive, in a "man's world." Also a wife to her husband Fred and mother to three daughters just 12 months apart (twins and a younger daughter), Molly shows you how clarity can help define priorities and create balance without sacrificing success.

Other Titles:

Win The Talent War:
Reinventing Recruiting To Land Top Tier People
Landing top talent that also is a cultural fit is a challenge every recruiter faces. In today's recruiting world, where an abundance of data is available through technology, the focus on relationships often gets lost in the shuffle. Discovering how to shift your approach from transactional to relational is the most important component of your recruiting success. Molly shows recruiters how to differentiate themselves at every step of the recruiting life cycle.

How to Win the Business in a Competitive Environment
In the sports agent industry, there are more registered agents than there are professional athletes to represent. Molly shares the strategies she learned as a sports agent that lead to high success rates: how to connect vs. communicate, recover from adversity quickly, ask the right questions and tell vs. sell. Learn what makes the difference between closing a deal and getting closed out.

Set the Standard for Service
Once you build your customer base, your work has just begun. How do you push towards a high growth trajectory while continuing to provide exceptional service at the same time? Customers have more choices than ever and a much more vocal, collective voice with the spread of social media. Creating customer loyalty through quality service is essential to building a competitive advantage. Discover how anticipation, authenticity, and managing expectations can differentiate you from your industry competition.

Lessons in Intentional Leadership
She has coached the coaches who win championships and lead their athletes and teams to success. The lessons she has learned can help you engage your team and execute your game plan to be the best. Through her work with hundreds of professional athletes and coaches, Molly has extracted the common threads that exist in all top performers. Learn tools leaders use to define a clear vision and create a culture of accountability and trust that leads to a productive work environment.

Barcode You: Brand Yourself
How do you stand out from the competition? In today's digital world, it's easier than ever to portray a brand persona, whether you aim to or not. Technology can be just as challenging as it is rewarding, and without awareness and strategy, it can become your enemy rather than your ally when creating, defining or reinventing a brand. Learn how to create an authentic, engaging and game-changing brand.

Speaking Topics:

Author, Sports, Motivation, Inspiration, Negotiation, Customer Service, Branding, Business, Women, Leadership, Entrepreneur, Team Building