Kevin and Jackie
Freiberg

Innovate or Perish!: 8 Strategies to Accelerate Innovation

Following the ongoing success of their international bestseller NUTS! Southwest Airlines` Crazy Recipe for Business and Personal Success, GUTS! and BOOM!, the Freibergs, once again, take you behind the scenes of another one of the most admired companies in the world.

In their most recent book, Nanovation, the Freibergs show you how, in the face of seemingly insurmountable odds, the people of Tata Motors accomplished what most said was impossible and created the Nano, a $2500 car -- one of the greatest innovations in the auto industry since the Model-T.

Kevin will unpack the story of Nanovation and share 8 strategies designed to help leaders create a culture of innovation and a team of Nanovators.

Leadership

Leaders shape culture, which in turn, shapes performance and determines the ultimate financial condition of your business. Leadership is a choice, not a position. If we got rid of your title would people still follow you?

In this theme we unpack the character strengths of great leaders and show you how these strengths play out in some of the world`s most revolutionary companies. Our objective here is to help you dramatically accelerate the development of leaders at every level within your company.

We want to help you grow leaders who can energize and inspire others, who refuse to be held hostage by history and who have the GUTS to move your organization in bold new directions.

Engagement and Culture

What if your company had a reputation for being the BEST PLACE, where the BEST PEOPLE, can do their BEST WORK? We`re talking serious competitive advantage!

You can deliver on the brand promise you make to your employees; it means creating a place where impassioned people come to work fully awake, fully engaged and committed to driving growth.

We`ll unpack Southwest Airlines` crazy, yet very purposeful recipe for creating one of the most productive workforces in the world with 37 consecutive years of profitability. The greatest success story in the history of commercial aviation boasts a culture in which 35,000+ people are fully committed and inspired to achieve extremely high productivity, service, safety and financial objectives. This is an exciting, behind-the-scenes look into an all-American, yet globally recognized brand that will help you create your own blueprint for success.

Service and Loyalty

Service and loyalty are the result of leadership from the inside out -- the consistent, diehard execution of a people-first service philosophy. This theme addresses the critical links between leaders who adhere to a people-first philosophy, turned-on, passionate employees who give something of themselves in addition to just doing the job and fiercely devoted customers who evangelistically tell your story.

The research is very clear. Companies known for world-class service, quality and hospitality work hard to create cultures (even in tough times) where employees feel honored and served; people truly trust and connect with each other; seamless collaboration translates into flawless execution and work is fun.

This theme allows you to borrow from the best and create your own people-first service strategy. We have written about many of the most admired companies and global service brands around and we`re passionate about revealing the chutzpah and details behind their success.

Other Titles:

Accountability

Trends

Change

Branding

Corporate Social Responsibility

Communication