Tom Connellan

Titles

Inside the Magic Kingdom
This presentation shows you why customers are tougher today and what you need to do about it right away. It's tied in part to Tom's Wall Street Journal Bestseller Inside the Magic Kingdom (which describes how Disney creates exceptional customer experiences and how you can do the same).

His basic premise about brands and customers is that "a brand does not and cannot exist separately from your customer's experience." As Tom puts it, "your customer's experience is your brand!"

Participants see how creating an exceptional customer experience builds both a winning brand and a winning bottom line. They learn the five different levels of loyalty and what it takes to move customers from one to the next.

Tom takes you behind the scenes at companies that create world-class customer experiences. He combines that with the latest research to show you how to capture the hearts and minds of your customers. He and his partners have conducted research covering more than 110,000 customer transactions. This solid background assures that your participants will receive meaningful content they can use right away.

Turbulent Times LeadershipTM
Bringing Out the Best in Others!
Based upon Tom's New York Times Bestseller Bringing Out the Best in Others, this presentation shows your leadership team how to keep everyone fully engaged, highly motivated, and performing well in a challenging environment.

Because he combines his research into high performance with his experience as an entrepreneur and CEO, he delivers actionable ideas that can be put to use immediately.

Tom's research on high performance over the last twenty years has covered astronauts, CEO's, Rhodes Scholars, female world leaders, manufacturing operations, top students, top performing sales reps, military achievers, U.S. presidents, and others.

The 1% Solution
We live in an increasingly upside-down world. To quote the great sage Yogi Berra, "even the future ain't what it used to be." The scope, complexity, and rate of change is increasing in virtually every organization. Yet, individuals at all levels must keep focused on producing results - even in the face of greater instability.

This presentation is based upon Tom's next book - The 1% Solution TM. It incorporates some of his research into Olympic Gold Medal Winners. Tom found that in the men's downhill at the 2006 Winter Olympics in Torino, for example, the difference between first place and fourth place was 1.08 seconds or .9%. In all Olympic events, the difference between a gold medal and no medal averages about 1%. Between 1st and 10th place, the average is about 2%.

Whether it's sales reps, manufacturing directors, engineers, entrepreneurs, or others, the key to building sustainable profits in an upside down world lies not in trying to be 100% better than your competition; it lies in simply being 1% better in everything you do.

Best of all, by researching Olympic athletes, Tom's uncovered a unique way business leaders in a high pressure situation can jump-start performance within 72 hours. Tom coined the term "Behavioral Leverage" to describe this process.

If you're looking for ways to help your audience keep forward momentum strong in turbulent times, let go of the old and embrace the new, this presentation is a good choice for you.