Jackie Freiberg

Biography

Jackie is recognized as one of the Top 50 Thought Leaders in leadership by Leadership Excellence Magazine, and is one of the most sought-after female business speakers in the nation. Jackie is continually recognized for her insight, passion and ability to equip leaders at all levels with innovative ideas that help TURN UP the volume on engagement, accountability, customer loyalty and performance.

A connoisseur of great corporate cultures—places where people WANT to work, CHOOSE to stay, and are willing to do whatever-it-takes! Jackie is on a mission to cure the Dead People Working™ syndrome, an epidemic sweeping through so many companies today. Her goal is to create a movement of men and women who choose to defy mediocrity and take charge of their success at work.

Jackie’s messages are designed around REAL stories about GREAT companies, GUTSY leaders, and FULLY ENGAGED people. Her stories are inspirational, practical and loaded with business best practices from many of the most admired companies in the world. When not speaking, Jackie spends time inside these highly successful companies learning directly from their leaders, employees, and clients about what it takes to blow the doors off business-as-usual!

Jackie is a public speaking coach to the United States Marine Corps Recruiting Office. Over the last fifteen years she has trained more than 1500 Marine Recruiters a year on the Fundamentals of Delivering a Winning Presentation. Semper Fi!

Jackie proudly served as a member of Southwest Airline's Culture Committee. She was one of only two non-employee members invited to serve on this highly influential leadership committee.

Jackie served as an executive consultant for the Center For Creative Leadership, providing feedback to executives participating in the five-day Leadership Development Program.

Jackie was the Manager of Corporate and Professional Programs at the University of San Diego’s Executive Conference Center before joining Freibergs.com in 1993. During her tenure at USD, Jackie co-founded the Family Business Institute, founded the Certificate in International Business Program and was the Director of the Institute for Quality & Productivity.

Jackie has taught public speaking and communications courses as an adjunct professor. She received her bachelor's degree in Communication from the University of New Hampshire, masters degree in speech communication from San Diego State University and she earned a doctorate in Leadership at the University of San Diego. Most important! Jackie is the Freiberg family anchor. She is the chief choreographer and lead on coordinating the schedules of their children, Taylor-Grace, Aubrey, and Dylan. Jackie skis, bikes, runs, and works out hard to keep healthy and SANE.

Publications

BOOM! is the result of studying many of the most innovative businesses, gutsy leaders, and liberated employees around. In BOOM the Freiberg's have distilled this collective wisdom into 7 essential choices that cause culture, service, success, and business to BOOM! SYNOPSIS You are DESIGNED to choose and DEFINED by your choices. In front of you are seven choices waiting to be made. Whether you are the leader or those being lead, these choices will determine the quality of your life and the significance of your contribution to the world in which you work. Will you become a person who is truly indispensable or one who is hardly missed-you choose…. Choice #1: Be a Player Choice #2: Be Accountable Choice #3: Choose Service Over Self-Interest Choice #4: Focus Forward Choice #5: Play to Your Genius Choice #6: Get It Done Choice #7: Risk More - Gain More These 7 choices are your wake-up call to freedom. BOOM is an invitation to create a community of like-minded people who-together-understand that an organization's success is a much the will of the people as it is the will of the CEO. Leadership is not an official title but a choice that anyone can make-a choice to serve, to take risks, assume responsibility and discover a life where passion, ownership and personal empowerment replace the “ho hum” of routine. BOOM is a must read for every individual who wants to make a difference and every leader who wants to change the culture DNA of an organization that is stuck in doing business as usual. The Freibergs are co-authors of the international business bestseller, NUTS! Southwest Airlines' Crazy Recipe for Business and Personal Success and its sequel, GUTS! Companies that Blow the Doors Off Business-as-Usual.

Titles

BOOM! 7 Choices for Blowing the Doors off Business-as-Usual
BOOM is the speech every leader wants to give, every organization needs to hear and every employee wants to live.

BOOM! is the result of studying many of the most innovative businesses, gutsy leaders, and accountable employees around. Jackie has distilled this collective wisdom into 7 essential choices that cause culture, service, success, and business to BOOM! Dr. Freiberg uses a variety of powerful stories and examples to illustrate what it means to blow the doors off business-as-usual. She believes that an organization’s success is as much the will of the people as it is the will of the CEO. Leadership is not for the faint of heart—no wimps, no whiners, and no more moan’n and groan’n!

Blowing the doors off business-as-usual is about ordinary people, at all levels, doing whatever-it-takes to be extraordinary.

Dr. Freiberg will challenges you to defy mediocrity and join a movement of men and women who refuse to be victims and instead, CHOOSE to take charge of your own success at work. That means leading wherever you are planted.


GUTSY LEADERSHIP: Blow the Doors off Service-as-Usual Creating a workplace that explodes with Productivity, Passion and Profitability. The challenges facing companies in a global economy will demand more than conventional thinking and business as usual. The world is not changed by those who are unwilling to take risks. No Wimps! It takes GUTS to move an organization in bold new directions. It takes GUTS to get out on the lunatic fringe where new breakthroughs are found. It takes GUTS to come down from the Ivory Tower and talk to people in a human voice that’s intimate, inviting and authentic. It takes GUTS to blow up the old rules and free smart people from dumb processes that limit their potential. It takes GUTS to lead with love and trust rather than manage by abstract authority and fear. It takes GUTS to make work fun and not take yourself too seriously. It takes GUTS to be accountable.


Are You Worthy of the Employee and Customer Loyalty You Desire?

Service leaders are gutsy, they have a “people first” philosophy. They know that when employees feel honored and served there is a reciprocal effect that causes them to provide extraordinary service to their customers.


LEGENDARY CULTURE: Create a Workplace that Explodes with Productivity, Passion and Profit! Leaders from the best companies around the world say that the single biggest predictor of overall success is a company’s ability to attract, retain, and motivate world-class people. They went on to say that the most important lever in enhancing this capability is corporate culture. EVERY ORGANIZATION HAS A CULTURE. Is yours purposeful or accidental, intentional or haphazard? Great companies leave nothing go to chance.

A legendary culture is a branded culture. A brand is a promise of a pending experience. It says to the customer: If you do business with us here’s the kind of experience you can expect. It says to the employee: If you come to work here this is the kind of experience you can expect. When you deliver on the brand promise to your employees you have a much better chance of delivering on the brand promise to your customers. The message: The way you treat your people is the way they will treat your customers.